Websites Designed For Lead Generation
The last step of the digital sales funnels relies on your website to convince visitors to call you, message you, or complete a check-out. The web page that a visitor is sent to after clicking from a search engine or an advertisement is called a landing page. This is the stage of the “lead generation funnel” where your customers are asked to take action. A landing page without a compelling call to action (CTA) usually will not yield the desired results, no matter how effective your ads or search engine listings are.